Bao Bao Issey Miyake / rainbow moiré

Tokyo, Japan
Photo © Daisuke Shima
Photo © Daisuke Shima
Photo © Daisuke Shima
Photo © Daisuke Shima
Photo © Daisuke Shima
Architects
emmanuelle moureaux
Location
Tokyo, Japan
Year
2018

For the release of BAO BAO ISSEY MIYAKE's new tote bag "MISTY MOON", Emmanuelle has created window installation "rainbow moiré".

In order to respond to the unique sense of translucency of the new collection, small triangular pieces are finely cut out from a layer of paper to create delicate mesh of colorful lines. By increasing the number of layers and applying shades of colors, the subtle changes of colors gives three-dimensionality in design.

Depending on the viewing angle, the overlapping lines change its expression, and a beautiful rainbow-colored moiré is born.

The installation has spread in 11 stores in Japan and worldwide, including REALITY LAB. ISSEY MIYAKE in Aoyama (Tokyo) and ISSEY MIYAKE GINZA / OMOTE in Ginza (Tokyo). The graphical design and acrylic floor standing design were also developed beside the window installation.

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